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How to Go From Idea to Post in 10 Minutes
The Bold Story Framework

This 10-minute storytelling flow will help you move from spark to scroll-stopper without the overthinking.
Ever stare at your screen trying to write about your offer…
and suddenly everything sounds stiff, boring, or too "salesy"?
The problem isn’t your offer.
It’s the angle.
Instead of selling your product, tell the story behind it—the moment that sparked it, the shift it created, the reason it exists in the first place.

Time Traveler | Susan Balding
5 Prompts That Turn Any Offer Into a Story in 10 Minutes or Less
🧨 Intro (Hook)
You know your offer can help people.
But when it’s time to post about it?
You freeze.
The good news?
You don’t need a hard sell. You just need a story.
Here are 5 prompts to turn any offer into one that connects.
1. “Before I created this, I was…”
This brings people into the origin story—and shows them you get it.
→ Why it works: People trust solutions that come from real experience.
2. “One thing my clients always ask is…”
Turn a common question into a relatable entry point.
→ Why it works: It mirrors what your audience is already wondering.
3. “Here’s what I thought would work—but didn’t…”
Share a mistake, myth, or mindset shift that led to your offer.
→ Why it works: Vulnerability builds trust. Insight builds authority.
4. “The moment I knew this mattered was…”
Highlight a story, result, or reaction that confirmed your offer had impact.
→ Stories are sticky. Results are magnetic. Blend both and you’ve got gold.
5. “This isn’t just about [surface-level benefit]. It’s about…”
Dig into the deeper transformation.
→ You’re not just selling a service—you’re guiding them to a bigger outcome.
💡 Do you need a unique, custom image that speaks your brand’s language? Let’s create something bold 📧 [email protected]

Timeless Clock Tower | Susan Balding
⚡ The 10-Minute Post Builder Formula:
Pick a Prompt (1 min)
→ From a story, client moment, or one of your go-to Bold prompts
Example: “Before I created this, I was struggling with…”Write the First Line Like a Hook (2 min)
→ Grab attention with a bold opinion, curiosity, or relatable statement
“Here’s what I thought would work. It didn’t.”Tell the Story in 3–4 Lines (3 min)
→ Describe the moment, shift, or insight that led to your offer
→ Keep it casual, conversational, and honestBridge It to Your Offer (2 min)
→ Explain what changed—and how your offer now helps others
“That’s why I created [Offer Name]—to make this easier for you.”Add a CTA (Soft or Direct) (1–2 min)
→ Invite action, comment, or conversation
“Want to try this too? Grab the kit.”
🎯 Result:
You now have a full story-driven post that:
Builds connection
Showcases your offer
Doesn’t feel forced or salesy
Took 10 minutes (or less)
Ready to transform your content strategy? Let’s create something extraordinary together! Book a Discovery Call 👇 https://calendly.com/wildlyconnected-scee/discovery-call-1?month=2025-03

Checklist | Susan Balding
✅ Save this mini checklist
Next time you post about your offer, ask:
→ Did I tell a story, not just state a fact?
→ Did I show why this matters—not just what it is?
🧰 Quick Tip:
When writing about your offer, start with the shift not the service.
What changed for you or your client? That’s your hook.
Want more story-driven prompts like these (plus plug-and-post captions, content ideas, and visual cues)?
The Bold Content Kit helps you sell without sounding like everyone else.
Grab it here and start posting with purpose + personality. 👇https://theleap.co/@WildlyConnected/digital_download/the-bold-content-kit

Workshop | Susan Balding
🔥 Bold Challenge
📸 Match a feeling, not a feature.
Choose an image (from your camera roll or AI visuals) that feels like your offer’s energy—then write the post based on that mood.
Now Featuring: ⚡️The Bold Content Kit
✨ I built this for every business owner who’s ever yelled at a blank page.
You’ve got stories to tell, but the ideas feel stuck, the captions fall flat, and the scroll never stops.
The Bold Content Kit changes that.
🔹 Plug-and-play prompts
🔹 Strategic storytelling tools
🔹 Visual content inspiration
It’s your shortcut to showing up with confidence and content that connects.
🚀 Inside:
→ 10 Storytelling Prompts
→ 5 Plug + Post Caption Templates
→ Visual Storytelling Prompts
→ Story-to-Offer Bridges & Narrative Nuggets → Bonus: The Brand Story Builder
❌ No more content chaos
✅ Just bold ideas that get you posting
Plug-and-post captions, storytelling prompts, and visual content tools—all in one ready-to-use Notion hub.
💡 Ready to spark your next post? Just $27 and start posting with purpose.
Grab it here → https://theleap.co/@WildlyConnected/digital_download/the-bold-content-kit
Until next time,
Susan Balding, Creative Alchemist & Idea Generator💡
Creator of the Bold Engagement Blueprint + Bold Content Kit
Bold Ideas. Dynamic Content. Innovative Impact. Follow me on LinkedIn https://www.linkedin.com/in/susan-balding-b20274/for weekly tips and inspiration.